Fernando Nikolic

Fernando Nikolic

VP, Marketing & Communications
Fernando Nikolić is a seasoned marketing leader with proven success across established enterprises and high-growth startups. Before joining Blockstream, he worked on digital distribution for major record labels and consulted for a range of scaling tech companies in Europe and North America. As Blockstream’s VP of Marketing & Communications, Fernando oversees integrated marketing strategies, brand communications, and product positioning—supporting global adoption of the company’s Bitcoin-based technologies. He holds a Bachelor’s degree in Economics, Management, and Innovation from the University of Inland Norway.

Speaker’s stage appearances

Keynote
Bitcoin in the Age of Narrative Warfare
How media framing and platform fragmentation are shaping the next era of Bitcoin adoption.

1. The era of centralized narratives is over: I saw this firsthand in the early 2000s music industry when torrenting and streaming shattered traditional power structures. Labels tried to buy relevance, but they couldn't stop the shift. Media is now facing the same. The difference? Today, solo creators have more tools, more reach and Bitcoin.

2. Bitcoin framing in legacy media: Financial outlets see Bitcoin through their own lens: macro, price, institutions. That’s useful for adoption, even if it’s narrow. But we’re entering an era of narrative fragmentation. Each audience will see Bitcoin differently. Not everyone will "get it" and that’s okay.

3. The rise of the “Bitcoin Elite” narrative: Media increasingly casts Bitcoiners as part of a new financial elite. It’s a shift from portraying Bitcoin as a threat to power, to painting it as a tool of privilege.
Expo stage
Thu, 16:10
Lang EN

More speakers

Luke de Wolf
Luke de Wolf
CEO - Bitcoin Infinity Media
Jack Mallers
Jack Mallers
Founder and CEO, Strike; Co-Founder and CEO, Twenty One
Bitcoin Mechanic
Bitcoin Mechanic
Head of Communications, Ocean
Giacomo Zucco
Giacomo Zucco
Founder & Director of Plan B Network
Marco Giorgetti
Marco Giorgetti
Vexl Community Manager Italy

You belong here, don’t you?

We know how hard it can get! As a bitcoiner it is sometimes easy to feel disconnected and lost in the endless stream of information and discussions. BTC Prague brings people a transformative experience that deepens your understanding, expands your network, and empowers your bitcoin journey.

Whether you're looking to enhance your knowledge, find your next big opportunity, or simply connect with fellow bitcoin enthusiasts, BTC Prague offers you the ideal setting. We don't witness the future of bitcoin here – we are shaping it.

Listen to
200+
curated world-class bitcoin speakers on 4 stages
Meet your favorite
100+
bitcoin companies & ask them whatever you are interested in
Gather with
10 000+
like-minded bitcoin enthusiasts all across Europe and beyond