Speaker’s stage appearances
Keynote
Bitcoin in the Age of Narrative Warfare
How media framing and platform fragmentation are shaping the next era of Bitcoin adoption.
1. The era of centralized narratives is over: I saw this firsthand in the early 2000s music industry when torrenting and streaming shattered traditional power structures. Labels tried to buy relevance, but they couldn't stop the shift. Media is now facing the same. The difference? Today, solo creators have more tools, more reach and Bitcoin.
2. Bitcoin framing in legacy media: Financial outlets see Bitcoin through their own lens: macro, price, institutions. That’s useful for adoption, even if it’s narrow. But we’re entering an era of narrative fragmentation. Each audience will see Bitcoin differently. Not everyone will "get it" and that’s okay.
3. The rise of the “Bitcoin Elite” narrative: Media increasingly casts Bitcoiners as part of a new financial elite. It’s a shift from portraying Bitcoin as a threat to power, to painting it as a tool of privilege.
1. The era of centralized narratives is over: I saw this firsthand in the early 2000s music industry when torrenting and streaming shattered traditional power structures. Labels tried to buy relevance, but they couldn't stop the shift. Media is now facing the same. The difference? Today, solo creators have more tools, more reach and Bitcoin.
2. Bitcoin framing in legacy media: Financial outlets see Bitcoin through their own lens: macro, price, institutions. That’s useful for adoption, even if it’s narrow. But we’re entering an era of narrative fragmentation. Each audience will see Bitcoin differently. Not everyone will "get it" and that’s okay.
3. The rise of the “Bitcoin Elite” narrative: Media increasingly casts Bitcoiners as part of a new financial elite. It’s a shift from portraying Bitcoin as a threat to power, to painting it as a tool of privilege.
Expo stage
Thu, 16:10